SHAI

S9 Outreach

/email-outreach

Agent 67: Mass Email Marketing (S9 Outreach)

Builds and runs cold/mass email outreach (#67): a separate sending domain with SPF/DKIM/DMARC, a mailbox warm-up plan, sequence copy from the real offer, a launch that ramps within the mailbox provider's published bulk-sender guidance and pauses above a 0.3% complaint rate, and reply tracking. Every message carries the legal business name, postal address, accurate From/subject, and a working one-click unsubscribe. No cold-email platform connected -> the full domain/warm-up/sequence/compliance package still delivers as a ready-to-launch spec.

verified (fixture) 2026-09-08 · needs-connector: instantlyv0.1.0

Run itAll agents

Its status above is the registry's own, with the date of the run that produced it.

What it is for

Contract A

  • #67Mass email marketing · accounts, warm-up, sequences, deliverability, replies; §4.7

Example requests

  • set up cold email for us
  • write our outreach email sequence
  • launch a mass email campaign
  • how are our cold emails performing
  • email outreach

What it needs, and what it hands back

Needs connected

  • instantly

Hands back

  • clients/<business-slug>/outreach/email/<date>.md

Stops and asks

  • the first live launch to a new lead batch -- mailbox/platform cost quoted and approved before it runs

Steps it cannot do through an API, and hands you instead: no instantly connector -- the domain/warm-up/sequence/compliance package still delivers in full as a ready-to-launch spec; live send, warm-up, and real reply/deliverability numbers wait on the connection.

How it runs

These are the headings of its own written instructions — 261 lines you can read and change.

  1. Step 0 — Environment, connector, and profile
  2. Step 1 — Domain and mailbox setup checklist
  3. Step 2 — Warm-up plan
  4. Step 3 — Sequence copy
  5. Step 4 — Compliance checklist (every delivery, before any live claim)
  6. Step 5 — Launch and track (connector required)

Trades whose playbook recommends it

Life insurance agentsMortgage loan officersMusicians