Pitch Studio
Find local businesses by industry and city, scan each site for where enquiries slip away, build a demo on your own accounts, and send a proposal at your price.
See Pitch Studio →Batches and daily campaigns
Pick how many, approve the wording once, and run a batch or a daily campaign — “5 a day until I say stop” — from the page or chat, inside your daily limits.
See Pitch Studio →Organic Outreach
LinkedIn, Instagram, Facebook and email campaigns from your own accounts: only words you approved, at a safe daily pace, every reply in one inbox. Personalise each step from a list of fields with a live preview, choose who gets each follow-up — only people who haven’t replied, LinkedIn connections who haven’t accepted or accepted but haven’t replied, or everyone — and pick the sending days, hours and time zone from drop-downs.
See Organic Outreach →New outreach campaign, step by step
Pick the channel (LinkedIn, Instagram DM, Facebook Messenger or Email), the account it sends from with its health and daily limits, and who it reaches: a CSV with its columns mapped and previewed, a LinkedIn or Sales Navigator link, your connections, or a list from Audiences or Pitch Studio. Write the first message and the follow-ups with their waits, set the hours, read the summary and press Start campaign. Duplicates and anyone who opted out are dropped first.
See Organic Outreach →SHAI finds the leads
Describe who you want, like Instagram agency owners who posted in the last 30 days with under 2,000 followers, story highlights and a link to their own site. SHAI shows it as filters you can change, quotes the cost, runs your own Apify, Bright Data or PhantomBuster, checks every profile against every filter with the reason, and you tick who to add.
See Organic Outreach →A page per platform, with lead lists and Lead Scoring
Instagram, Facebook, LinkedIn and Email each have their own page under Organic Outreach with only that platform's tools. Build a lead list three ways: SHAI searches with the platform's own filters (followers and following, photos and videos, last post and highlight dates, professional account, link in bio, bio keywords, any phrase or the exact statement, URL contains, page likes, Google Business Profile, words on the business's website), you paste a Sales Navigator search or list link, or you upload a CSV of profile links. A filter no compliant source supports is shown off, with the reason. Lead Scoring then keeps only exact matches to your ideal lead, dropping anyone who has left the field, with a score and a reason for each that you can change. Save a search and run it again any time.
See Organic Outreach →Email that lands in the inbox
Before any campaign or email automation sends, SHAI checks your domain live (SPF, DKIM, DMARC and its alignment, MX, your tracking domain, BIMI) and gives the exact fix for your email service and DNS host. A new mailbox warms up at its tool's own published pace (Instantly's warm-up, GoHighLevel's, or SHAI's ramp), each mailbox keeps its daily cap, every email and list is checked first, and a mailbox whose spam complaints or bounces cross Gmail's and Yahoo's lines is paused with the fix. Ask in chat, by text or on a call too.
See Connect My Tools →AI Chat Bots and the Sandbox
Build a bot that holds your lead conversations on LinkedIn, Instagram and Facebook after a short interview: your business, who you sell to, what you offer, why people pick you, the tone, who takes the calls. Sales or Recruitment (it reads a candidate's PDF CV). Edit any part in a chat with a word limit, test it against a made-up prospect in the Sandbox, and let your campaigns use it. It always says it is an AI working for you, tags replies Interested, Not interested or Follow up plus your own tags, and hands you anything it shouldn't answer.
See AI Chat Bots →The Reply agent
Set it up once and walk away: it answers leads on Email, Instagram, Messenger and LinkedIn from facts you approved, says it is an AI, can book on your GoHighLevel calendar, and hands you price talk and complaints. Unipile lists Messenger as no longer maintained, so replies there may not arrive.
See Organic Outreach →Paid ads
Competitor research, copy, creatives and campaign plans for Meta and Google. Launching in your own ad account opens once that platform has approved SHAI's app; until then you get the plan.
See Connect My Tools →The Sales Engine: your buyer, researched, then the ads
Ads → Sales Engine: answer seven boxes (your product in one sentence, how it helps, who it's for, the price and offer, the proof you have, competitors, and anything to avoid), most of them filled in from what SHAI already knows. SHAI then writes nine stages in order: the avatar, a deep dive into what real people in your buyer's communities say, segments and angles with a test plan, the root cause and your mechanism, your brand's do and don't, a copy arsenal, an advertorial, ad scripts with primary texts and headlines, and creative briefs. Research uses only official APIs or a research tool you connected, keeps only what is on topic, and never stores anyone's username. Anything not sourced is labelled a hypothesis, quotes say where they came from, the advertorial is signed by a real person you name or your business, and only your own proof is used. Read, edit or redo any stage; send the copy to Ads → Copy and Headlines, a brief to Ads → Creatives, or a script to the Video editor. Each stage is a run on your own key, quoted first.
See Sales Engine →Your ads, in one menu
Ads in the menu holds every creative, piece of copy and headline your business runs: what SHAI made lands there by itself, you add your own, and each shows its status, the Meta and Google ads using it, its own numbers and its policy check. Copy and headlines are measured against each platform's own character limits.
See Creatives →Ad metrics, updated while ads are live
A chart and tiles of what Meta and Google report — spend, reach, frequency, click-through rate, cost per click, leads and cost per lead — by campaign, ad set and ad, with calls booked and show-ups from your GoHighLevel. SHAI reads your own ad accounts every 15 minutes while an ad is live and shows how fresh the numbers are.
See Metrics →Your ad accounts, learned
Connect Meta or Google Ads and SHAI asks which of the ad accounts your login reaches belong to this business — an agency's login reaches every client's — and reads only those. It imports every campaign, ad set and ad with the settings you chose, and every creative, primary text, headline and description with its results, marked imported and ranked best first.
See Connect My Tools →Ad descriptions, their own tab
Descriptions sit beside Copy and Headlines: the ones already running on your accounts with their numbers, and new ones SHAI writes from your best performers or you add yourself.
See Descriptions →Ad alerts that check the numbers first
SHAI watches each ad and campaign: a Frequency past 1.5 is a heads-up, and past 2 it suggests cutting it, unless your real cost per lead or return on ad spend says it pays. A CTR (link click-through rate) under 1.5% is a heads-up, and under 1% it names the likely weak part (hook, creative or offer) and offers new variations. Nothing is flagged under 1,000 impressions. Alerts show on Metrics, in chat, in your morning text and on Needs you.
See Metrics →New campaigns that copy what works
Ads → New campaign: pick the ad account and any of Meta's six objectives — Awareness, Traffic, Engagement, Leads, App promotion or Sales, bought by Auction or, where Meta allows it, Reservation — with only the options and fields that objective takes, or start from the two recommended presets, Lead form and Direct to booking. SHAI plans the campaign the way you built your best one — its objective, budget, bid strategy, audience, placements, Page, button, form or booking page, and your own naming with the next number and today's date — with new variations of your best creatives and copy. With nothing to copy it uses its playbook: open targeting where your creative names your ideal customer, the eight feed, Stories and Reels placements, one ad per creative. Every setting shows Meta's own label, where it came from and why; your words win. It builds everything paused, checks your dataset or Lead Ads Terms, and asks before anything spends, then tells you when Meta approves the ads or why it rejected one.
See New campaign →Your lead form, made for you
For a lead-form campaign, SHAI creates the instant form on your Facebook Page through Meta's API: Higher intent with a phone passcode, an intro that calls out your ideal customer, a yes/no qualifier, name, email and phone, your own privacy policy and a Book Call end page, all in your words. It then lists the few settings Meta's API can't set, to finish in Ads Manager. If your Meta connection hasn't allowed it yet, you get the same form as a click-by-click checklist. A form spends nothing.
See New campaign →Expert advice, cited and kept current
Beside every new campaign plan, SHAI shows what the Meta ads experts it studies would add: lead forms, direct to booking, placements, budgets and creative, for every kind of business. A store, or a brand selling products, also gets the ecommerce experts' ideas. Each idea names its source, the date SHAI read it and the newest thing SHAI has seen on it. They never change your plan: your words, your own account and the playbook come first. Every Monday SHAI re-checks its expert sources and Meta's own changes, and flags anything new for review.
See New campaign →Ad Spy: see a competitor's ads, then make your own
Ads → Spy: paste a business's Instagram or Facebook username, website, YouTube channel or store link, and SHAI shows the ads it runs as Meta's Ad Library does — the copy, picture or video, button, start date and platforms — ten at a time with Load 10 more, how many are live, their oldest launch and your own newest. Filter by objective, launch date or launch week, or just ask. It reads Meta's free Ad Library API (which returns a business's ads only where they reached the EU) or your own Apify, quoted first and capped, and links you straight to Google's Ads Transparency Center. It never shows a number the library doesn't give. Build A Variation turns any ad into one of your own — new copy and creative, the policy check, added to your campaign with the same objective or a new one — created paused until you approve it.
See Spy →Ad budgets, one approval each
SHAI scales or moves budget on your Meta and Google campaigns, one approval per change. Each shows the budget now, the new amount and the percent change, warns above about 20% (the learning phase), and on Google lists any other campaigns sharing that budget.
See Connect My Tools →Cold Call Automation
Describe the goal in plain words, like booking a call, sending a trial link or inviting someone to an event, and SHAI's AI voice calls the leads on your list who have given written consent to be called, and business landlines, which that rule doesn't cover. It learns your business from your website and everything SHAI already knows, says it is an AI calling for your business, announces recording when you turn it on, offers an opt-out, and transfers the call live to you or a rep when your trigger comes up. If nobody answers the transfer, it tells the lead and keeps working toward the goal.
See Cold Call Automation →Calls your reps place
Leads without that consent go to you or your reps to dial: SHAI writes the script and logs every outcome, after a check against your own National Do Not Call Registry download and your own do-not-call list, between 8am and 9pm in the lead's time zone and inside the stricter hours some states set.
See Cold Call Automation →Permit Tracker
Add a permit by its number and city and SHAI checks the city's public record on a schedule. When it moves (submitted, in review, approved, issued, inspection passed or failed), your own GoHighLevel texts the crew you picked and updates your customer by text or email, only to people who agreed and inside their hours, and every change is logged. A city that shows permits only on its portal gets the exact steps, and you type the status in one box.
See Permit Tracker →Find projects by permit
Describe the projects you want, like early-stage concrete buildings of 10+ stories or data centers in three counties, and SHAI turns it into filters you can edit, with a look-back of up to 12 months. It reads the open permit data of 69 US and Canadian cities and counties and gives one row per project, tiered with the rules it matched, naming the owner, general contractor, the trade you sell to (with where each name was found) and the design team, with their public business contacts. Prospect lists of the contractors and of the architects and engineers each have a CSV, and firms on your own watch list are flagged to verify. Unknown means the record doesn't say; estimates are labelled MODELED. Re-run weekly, download a CSV, or send the businesses to GoHighLevel or an Organic Outreach email campaign.
See Permit Tracker →CRM Inbox
Read every conversation in your connected CRM inside SHAI: texts, emails (subject and body), calls with their length, WhatsApp, Instagram, Facebook, Google Business, live chat and the rest, newest first, with Unread, All, Recent and Starred, filters by channel and by who it's assigned to, and search. Open one to see both sides of the thread with its photos and links, and the contact's details, tags and Do Not Disturb beside it. Reply from SHAI on any channel the contact has: texts go only with consent on file and inside the person's hours, Do Not Disturb and opt-outs always hold, and a channel SHAI can't check asks you to confirm you're answering it yourself. Mark read, unread or starred, and it changes in your CRM too. Each business sees only its own conversations, and SHAI keeps no copy of the messages.
See CRM Inbox →Instagram, connected
Connect your Instagram Business or Creator account through Meta's official login; SHAI never sees your password. Post images, reels, carousels and stories, now or scheduled; read, reply to, hide and delete comments on your own posts; answer people who message you, within Instagram's rules and with an AI disclosure; and read reach, views, followers, saves, shares and reel watch time. You approve before anything posts.
See Connect My Tools →