SHAI

S8 Content

Content

Everything published: the six-agent video-editor squad that cuts real footage, the scripts that feed it, organic posts and captions, and the search and answer-engine work that makes any of it findable.

14 agents8 numbered jobs

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Its agents

Plans holiday-tied content briefs for one business across exactly six major holidays -- Christmas, Thanksgiving, Halloween, New Year's Day, Valentine's Day, St Patrick's Day -- each brief specific to the business's own offer. Owns no image, caption, or post of its own; hands finished briefs to /caption-copy and /organic-content-creator (#80).

Writes organic post captions for Instagram, Facebook, LinkedIn, and X for any business, always researching the industry's real biggest marketers/influencers first and citing what makes their captions work before writing. Every proof point traces to master.md or the user's own statement -- never an invented claim. Called inline by /organic-content-creator and /holiday-content-calendar, or invoked directly.

Writes short-form video scripts (under ~90 seconds -- Reels, TikTok-style, Shorts) for any business, researching the industry's real biggest short-form creators first and citing what makes their hooks/structure work. Every script has an explicit hook, body, CTA, on-screen text, and shot cues. Hands finished scripts to /new-edit for production once the user has filmed against them.

Writes long-form video scripts (roughly 5-20 minutes -- YouTube, LinkedIn native video, podcast-style) for any business, researching the industry's real biggest long-form creators first and citing what makes their structure/retention work. Every script has an explicit hook, section outline, named retention beats, and CTA. Hands finished scripts to /new-edit for production once the user has filmed against them.

/vsl-script

verified

Writes Video Sales Letter scripts for one business's real offer, researching top-performing VSLs and marketers in the industry first. Delivers the full script by section (hook, problem, story, mechanism, proof, offer, guarantee, CTA, objections), a teleprompter version, a 60s short, on-screen text/B-roll cues, and title/thumbnail options -- never an invented testimonial, result, or income claim. Hands off to /new-edit and /ghl-funnel.

Writes the confirmation-page ('you're booked') video script a lead sees right after booking a call, reading the booking flow from /ghl-funnel and /ghl-calendar's own profiles and the offer from /offer-builder. Delivers welcome/confirm/what-to-expect/why-show-up/prep/social-proof/calendar-add sections, a teleprompter version, on-screen text/shot list, and new-lead vs existing-client variants. Hands off to /new-edit, /ghl-funnel, and /ghl-automations.

Creates a branded static image (OpenArt), gets its caption from /caption-copy, uploads the image to GHL Media Storage, and schedules the post through the real GHL Social Planner API — or, when the profile chooses it and the key is connected, through Ayrshare (C51) — (create-post, accountIds + media + scheduleDate) against the business's own connected social accounts. Every post gets its own per-item approval before it leaves draft status; connecting a social account is a one-time OAuth checklist, never scripted.

Tracks the exact organic-content metric list from Contract A (#81) across Instagram, Facebook, YouTube, Email, and LinkedIn -- new engagement, new followers/subscribers, new DMs, new shares, followers lost -- via GHL's real Social Planner statistics API and email campaign-statistics API, honestly naming the two metrics neither endpoint returns natively (DM counts, share counts) rather than inventing them, and computing followers-lost only from this skill's own stored day-over-day snapshots.

The Edit Orchestrator: one video edit project for one client, hands-off — free local ingest first, one combined question recorded verbatim as the standing approval, then /ingest-footage, /build-cut, /generate-assets, /finish-edit and /publish-edit executed inline in pipeline order, with the review gate before any site or account delivery. v2: the one question names the saved style profiles and the strength; bulk apply is the -batch project with one profile across every source; the review packet and the final summary carry the style-match score, a distance, not a grade.

Agent 4, Assistant Editor: whatever the client hands over becomes a logged, transcribed, analyzed source set. Stage A (manifest, proxies, audio, transcript, analysis, style profile) is free, local and always first; Stage B uploads to Higgsfield only against a rights.md consent row. Facts only — never editorial decisions. v2: the style profile also learns from the squad's own edits, beats on music references, and colour statistics, every dimension with its evidence and a quality-capped confidence.

Agent 5, Cut Editor: writes edl.json — the squad's only editorial artifact — plus the storyboard, cut-notes.md, the retention heatmap (labelled a prediction), viral-clip picks and variations. Decides WHAT and WHEN; renders nothing, generates nothing, spends nothing. v2: resolves the style profile's blend at the brief's strength (a profile field with evidence overrides the goal × personality knob; an absent field leaves the knob standing) and anchors word-timed graphics to the transcript.

Agent 6, Generation Unit: resolves slot: ids into real media — B-roll, voiceover, cloned voices, dubs, avatars, mattes, reframes, upscales, 3D stingers, thumbnails, brand assets — one asset per slot with provenance, aigc:true, and credits quoted AND billed. The only skill in the squad that spends credits on media, and never without a live quote against the standing approval. An AI presenter from a script through HeyGen (C51) renders only after the likeness-consent gate passes and lands with aigc: true.

Agent 7, Finisher: a validated edl.json plus resolved assets and the brand kit become pixels and sound in fixed passes — conform, picture, graphics, sound, export — into renders/v<N>/ with qc-report.md, a hash-cached render-manifest.json and final-transcript.json. Decides HOW, never WHAT; reads edl.json read-only and spends no credits. v2: gate 11 of qc-report.md is the style-match score, measured on the produced file and labelled a distance, not a grade.

Agent 8, Publisher: summary and chapters from the final cut's transcript, titles, descriptions and hashtags without invented metrics, thumbnails from real frames, site delivery under the promo family, posting and scheduling through Ayrshare to every network it covers (TikTok included) when that key is connected, else the Higgsfield TikTok route, with per-post consent and automatic is_aigc, scheduling through whichever rung the environment records, and an append-only publish-log.md. TikTok is not connected, so files plus metadata for manual upload is the primary path today, stated plainly.

What it covers

The Contract A jobs this squad owns, in the contract's own words.

  • #23 Holiday content planning
  • #54 Caption copywriting
  • #55 Short-form scripts
  • #56 Long-form scripts
  • #80 Organic content creation + scheduling
  • #81 Organic content metrics
  • #100 VSL scripts
  • #101 Booking confirmation-page video scripts