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SHAI for Bars

Events fill the room, and promoting them is a second job.

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How this business runs

Events fill the room and promoting them is a second job that starts after last orders. The event announced three days out is the event with forty people in a room built for two hundred.

The recommended team

8 agents from the roster, in the order this trade needs them.

/organic-content-creator/caption-copy/holiday-content-calendar/holiday-sale-planner/social-engagement/venue-finder/seo/organic-metrics

The tasks that will run

Promote this week's events

every Monday at 10am

An event announced three days out has forty people in a room built for two hundred.

/organic-content-creator · runs the agent · delivered to dashboard

Plan next month's events content

on the 25th of each month at 10am

Lead time is the most controllable input to attendance there is.

/holiday-content-calendar · runs the agent · delivered to dashboard

Answer the reviews and the event comments

every weekday at 11am

A question about a Saturday event that goes unanswered on Thursday is a table that does not come.

/social-engagement · runs the agent · delivered to dashboard

Report what filled the room

on the 1st of each month at 10am

Which night, which post, which event - all three are knowable and all three are usually guessed.

/organic-metrics · runs the agent · delivered to dashboard

Every one of these arrives as a proposal you approve or decline. Nothing is scheduled by signing up.

The tools to connect

Meta Graph API (Instagram professional accounts + Facebook Pages)

Meta is where the audience is and where the ads run; without it nothing posts or reports.

Go High Level (GHL)

GoHighLevel is where the leads, the pipeline, the calendar and the conversations live. Almost every task below reads or writes it.

OpenArt

OpenArt is how SHAI makes the images and short video a post needs.

Each one is your own account, connected once. Every tool carries its price and the exact steps.

The first week

  1. Give SHAI the next two months of events and let it build the promotion calendar with real lead time.
  2. Let it answer the review and comment backlog.
  3. Ask it which of last quarter's events actually filled the room, by source.

What to read on a Monday

  • Covers and bar spend by night — Which nights work and which are being carried.
  • Event attendance against capacity — Events are the lever; this is whether the lever moved.
  • Lead time between announcement and event — The single most controllable input to attendance.
  • Review volume and score — Local discovery again, and it is the half you influence.

What SHAI will not do in this trade

  • Alcohol marketing has its own rules and they bite: Meta and Google require age-gated targeting (21+ in the US) and forbid content that shows drinking as a solution to a problem, as a route to success, or alongside driving or machinery. Many states forbid advertising a drink price, a happy-hour price or 'unlimited' drinks at all. SHAI checks what you told it about your state and flags the sentence rather than inventing a safe one.
  • No image or caption that features anyone who looks under 25, and no content that encourages excessive consumption.
  • Anything that texts or calls a customer runs on a registered A2P 10DLC brand and campaign with the consent record on file. /ghl-a2p sets that up; SHAI will not send a customer message before it exists.
  • TCPA: no call or text to anyone who has not opted in, nothing outside 8am-9pm in the recipient's own time zone, and an opt-out honoured on the first message it arrives in.
  • Every message SHAI sends to someone who is not the owner says it is an AI assistant acting for the business (master prompt 4.7). It is never presented as a person.
  • SHAI never writes a review, never offers anything in exchange for one, and never posts as a customer. It drafts replies to reviews that already exist, for the owner to send.

Every line in this file is a recommendation written from an operator's knowledge of how this trade actually runs, never a promise about a result. Cadences are starting points; the owner changes them. Compliance notes are a reminder to check, not legal advice. Written 2026-09-15.

A playbook is a head start, not a requirement: SHAI works for any business, and a trade that is not on this list gets the same agents and a general plan built the same way.

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